Ok, I don't hide fishing purchases from my wife, but I don't advertise them either. Should the topic ever arise, there are about 150 pairs of shoes in her closet that will get a comensurate amount of scrutiny. I am comfortable that there is already an unspoken truce in this arrangement.
All the romance of trout fishing exists in the mind of the angler and is in no way shared by the fish. ~Harold F. Blaisdell, The Philosophical Fisherman, 1969